Germany’s Huge Rider and Horse Deal Platform

RidersDeal Reference Desktop

RidersDeal Reference Tablet

RidersDeal Reference Mobile

RidersDeal is a huge deal platform for riders and horses. Everyday they offer new deals, but have also a shop with long term products.

RidersDeal was founded in 2013 and is one of the biggest deal platform for riders and horses in Germany. The whole RidersDeal team loves horses and working with and for their passion.

With our Recolize Plug & Play Personalization they improve their conversion rate for their daily deals and long term products. As Recolize is learning extremely fast, also their short term articles are offered personalized every day and Recolize helps to optimally sell every deal.

RidersDeal really profits by the Recolize’s free premium service. They help us wherever we need help and so we could improve the performance of the product recommendations to fit perfectly to our business model.

Katharina Dorn (Business Development IT)

Cost Revenue Ratio (CRR)


Recolize Conversions


Return On Invest (ROI)

Used Features

  • Personalized Recommendations

    Personalized recommendations on the product detail page, on catalog, on error pages and on the checkout success page.

  • Cart Personalization

    Personalized recommendations in the cart as perfect upselling position.

  • Responsive

    The recommendations are displayed on all kinds of devices: desktops, tablets and smartphones.

  • Landing Page Personalization

    Special recommendation rules are created for specific landing pages.

  • Last Viewed Products

    Last viewed products on the product detail pages help the users to orientate themselves in the online shop.

  • Cross-Sells

    Product based recommendations support sellouts for specific product categories.

  • 3 Widgets on Product Pages

    3 recommendation widgets on product pages: personalized recommendations, cross-sells and last viewed products.

  • Custom Product Feed

    They are using our Magento 1 extension, but needed a custom product feed because of their fast changing deals stock.

RidersDeal is one of the leading deal platforms for horsemen in Germany. Their whole team is working hard to offer the best rider and horse deals every day, to ship them in the shortest time possible and to offer the best support on the market. Based in Munich Germany, the team stands for quality and their love to horses.


RidersDeal Optimizes Deals with Recolize