Michael

Not long ago someone told me: “Once, at Christmas 2009, I bought the movie Austin Powers for a friend of mine in the probably most known online shop out there. Since then, this shop recommends Mike Myer films via email and online to me – every single year during Christmas time. What’s up with them? I don’t even like Mike Myers!”.
Yes, this is probably an issue that everyone of us knows quite well. We regularly buy birthday presents for our family and friends. And afterwards online shops “think” that we bought this stuff for ourselves.