Many online shops are offering cross-sells. What you normally don’t recognize as a shop visitor: some of the cross-sells are manually created by the shop owner, others are automated. So what are the reasons for a shop owner to use manual or automated cross-sells?
Michael15 % Conversion Uplift: Automated vs. Manual Cross-Sells
Many online shops are also offering a blog to generate SEO traffic and inform their customers of interesting updates. Blogs are a great way to make an online shop feel more human and up-to-date when updated regularly. But as shop owner the main goal of a blog is of course to bring traffic back to the online shop and also convert blog visitors to online shop customers.
Therefore here are the 5 reasons why you should offer automated product recommendations in an online shop blog.
Michael5 Reasons for Offering Automated Product Recommendations in an Online Shop Blog
The power of 404 pages is often underestimated. “Not found” pages are of course not the #1 conversion generation pages, but you should really invest some thoughts in creating reasonable 404 pages instead of displaying a standard “Ooops, we’re sorry.”. Help your lost visitors on your 404 page. Here are the 6 reasons why you should do that and offer automated recommendations on these pages.
Michael6 Reasons for Automated Recommendations on 404 Pages
Our customer HALLHUBER relaunched its online shop in February and moved from Magento 1 to Magento 2. With this switch a beautiful new design and usability concept was implemented.
Directly after the relaunch HALLHUBER participated in the german Shop Usability Award and won the 2nd place. We are very proud to be part of this award-winning new shop and we’ve implemented a completely individual design for the online shop based on their amazing new concept. In the screenshots above and blow you can see the Recolize integration on the home and on a product page.
MichaelHALLHUBER wins 2. Place at the Shop Usability Award
Lot’s of customers ask us how to integrate cross-sells into their product pages. Of course, the definition of cross-sells differs from customer to customer. Some are understanding manually selected fitting products to the currently selected one as cross-sells. Others want to automate. This article describes the automation: 3 ways to integrate automatic cross-sells into your online shop’s product pages.
Michael3 Ways to Integrate Cross-Sells on Product Pages
PrestaShop is one of the world’s most popular E-Commerce platforms with a growing international community. Currently, it is used by more than 270,000 eCommerce retailers. With just one click, all of them can now offer our personalized product recommendations to their customers. The installation of the Recolize module takes place directly in the PrestaShop Back Office.
With our new partner Magenable we want to capture the Australian market and provide our novel Recolize Recommendation Engine to all Australian online shops and websites.
The partnership enables us to easily integrate our Recommendation Engine for customers at the other end of the world. Magenable helps us to provide one of our main goals in Down Under: an easy, perfect and fast integration within minutes.
MichaelRecolize Emerges on the Australian Market through a Partnership with Magenable
Personalization is not alike personalization. With the following tips you make your website more unique and improve the customer journey with personalized recommendations even on otherwise static pages.
Michael10 ways to optimize your conversion rate with personalized recommendations – part 3
It’s really very easy to integrate personalized recommendations with Recolize. With our 2 click integration every website, blog and online shop – no matter which size – can start within minutes. The following quick start guide shows you how easy it is.