product recommendations

The Difference Between Recommendations and Personalization

In lots of articles on the web about recommendation engines the terms Personalization and Recommendations are used equivalent whereas they are definitely not.
This blog post will shed some light on the difference between recommendations and personalization and how to distinguish both.

ChrisThe Difference Between Recommendations and Personalization
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The Power of Real Individual Recommendations

Many e-commerce, blog and CMS systems offer so-called recommendations. These recommendations for systems like Magento, Shopware, WooCommerce, WordPress, PrestaShop or Spryker are manual recommendations.

You can e.g. use category based recommendations or simple upselling logics for your cart.

But are manual recommendations enough and can they really be compared to real automated and personalized recommendations? Not at all!

MichaelThe Power of Real Individual Recommendations
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7 Recommendation Positions You‘ve Never Thought Of Before

Did you ever have the time to really think about personalization on your website? We all have much too less time. But personalization is so extremely important, you should really do so!

With this article we help you to find 7 recommendation positions for personalized content you didn’t even recognize before.

Michael7 Recommendation Positions You‘ve Never Thought Of Before
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3 Steps On the Way to the Perfect Title for Recommendations

Are you also bored by standard Amazon-like personalization titles like „You may also like“? Yes, of course, that’s a standard recommendation title everyone expects in online shops, but maybe a non-standard title is more surprising and will attract more customers?

In the following you’ll get a receipt to find out the perfect recommendation title for exactly your use case.

Michael3 Steps On the Way to the Perfect Title for Recommendations
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6 Reasons for Automated Recommendations on 404 Pages

The power of 404 pages is often underestimated. “Not found” pages are of course not the #1 conversion generation pages, but you should really invest some thoughts in creating reasonable 404 pages instead of displaying a standard “Ooops, we’re sorry.”. Help your lost visitors on your 404 page. Here are the 6 reasons why you should do that and offer automated recommendations on these pages.

Michael6 Reasons for Automated Recommendations on 404 Pages
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3 Ways to Integrate Cross-Sells on Product Pages

Lot’s of customers ask us how to integrate cross-sells into their product pages. Of course, the definition of cross-sells differs from customer to customer. Some are understanding manually selected fitting products to the currently selected one as cross-sells. Others want to automate. This article describes the automation: 3 ways to integrate automatic cross-sells into your online shop’s product pages.

Michael3 Ways to Integrate Cross-Sells on Product Pages
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Recolize Emerges on the Australian Market through a Partnership with Magenable

With our new partner Magenable we want to capture the Australian market and provide our novel Recolize Recommendation Engine to all Australian online shops and websites.

The partnership enables us to easily integrate our Recommendation Engine for customers at the other end of the world. Magenable helps us to provide one of our main goals in Down Under: an easy, perfect and fast integration within minutes.

MichaelRecolize Emerges on the Australian Market through a Partnership with Magenable
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