Chris

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Chris

Show more with the Recolize Carousel

3. December 2015 Chris ,
The recommendations generated by our Recolize Recommendation Engine are delivered in the form of a carousel by default:
Recolize Karussell

A carousel is a component that contains a list of elements (preferably images) that can either be horizontally or vertically displayed. The navigation works in both directions (left-right or top-down) and may additionally be created with or without an animation, e.g. a blending effect.

(Source (German))

The carousel is nowadays used on a variety of websites as preferred display format (e.g. the Facebook Carousel).

Show more with the Recolize Carousel
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Improve the conversion of your search results with Searchanise and Recolize

30. October 2015 Chris ,
An outstanding search is by no means self-evident in the e-commerce space. How often does it happen that you cannot find the right products via the shop search because of mistyping the search term or static pages like the FAQs are not searched automatically.
This is exactly the point where Searchanise comes into play and replaces the default Magento and Shopify search algorithms with a completely novel product search.
Searchanise offers mistype correction, a product preview, promotion tools and extensive analytics possibilities. Moreover it is completely free of charge up to 25 products.

Improve the conversion of your search results with Searchanise and Recolize
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10 ways to optimize your conversion rate with personalized recommendations – part 2

7. October 2015 Chris , ,
In the first part of the series we showed how you keep your customers browsing on your website and how to present the best offers. In this part your customers gain inspiration through completely individualized product lists and we integrate the supermarket checkout shelves into your online-shop.

10 ways to optimize your conversion rate with personalized recommendations – part 2
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Why are online shops still so static like websites in the 90s?

20. June 2014 Chris , , ,
Let’s be honest: there really should be more innovation here. Besides some popular positive examples like ABOUT YOU (http://www.aboutyou.de) or Amazon the vast majority of online shops look more or less identical like yesterday, last week, last month: boring product lists wherever you look, static CMS pages where the only dynamic thing is the annoying newsletter box that pops up.
From my consulting experience in the last years I’ve learned, that in most cases shop design relaunches are only done every few years. Due to costs or low priority the online shop is not seen as a continuous optimization process but rather a one-time investment.

Why are online shops still so static like websites in the 90s?
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Reduce large product lists in mobile shops by presenting only relevant products to your customers

23. January 2014 Chris ,
As everybody knows Mobile Commerce is a trending topic these days (e.g. here). Designing an online shop for mobile devices is all about reducing elements and the rethinking of existing page structures to make them more adaptive to devices with constraints like bandwidth, screen size, storage amount, button sizes etc.

Reduce large product lists in mobile shops by presenting only relevant products to your customers
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Why every shop owner has to offer personalized product recommendations

24. October 2013 Chris ,
1. Product recommendations – never heard of that
Mostly all of us have seen the well-known Amazon “Customers who bought X also bought Y” slots that recommend products to you when you have once visited their website.  That’s it – after all you already heard of product recommendations and also probably used it.

Why every shop owner has to offer personalized product recommendations
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